The Chicken Veggie Nugget Challenge: Can A Meat-Lover Tell The Difference?

Hey guys,

I posted a photo on my Instagram last night in which I invited you all to identify a vegetarian Quorn nugget from a real Bird’s Eye chicken nugget, from visual appearance alone. I’ve recently made the transition for health and environmental reasons and even I’m amazed how similar they are.

From the photo, did you guess correctly?

Find out at the bottom of this post!

The really interesting thing was, as Matt explored these two nuggets, he used four of the five senses available to him. Sound wouldn’t have give him much, but nonetheless, watching him use the other four was most interesting from a scientific point of view.

So how did he do?


At first glance, he Bird’s Eye nugget had clearly been shaped with some sort of cutter, while the Quorn nugget was a more regular, rounded nugget shape. At first appearances, I wondered whether that would be enough to throw Matt off the scent, owing to the fact that the true chicken nugget didn’t really look like a chicken nugget at all.

“Okay, well from sight alone, that’s larger” Matt said. pointing to nugget A, “so I’m going to say that’s Quorn”. Rats, was he onto me already?


“Hmm, okay” Matt amused, “That’s quite greasy, so I think A is definitely Quorn, and B is chicken.” Shit, some experiment this turned out to be.


The smell was where things really got interesting. Having decided that A was most definitely Quorn and B was most definitely chicken, Matt gave them both a sniff.

“Interesting. That’s quite greasy, while that’s quite dry” Matt said, pointing at the real deal, Finally! My fateful nuggets had thrown him a curveball. “But after smelling it, I’ve changed my mind. So I think A might be chicken, and B might be Quorn.” I tried to stifle a smile. Now it was really game on!


Matt had a really hard task distinguishing the real deal from the imposter and it took several bites to decide. “That is so tough, wow! They are very, very similar, aren’t they?” he declared, struggling to make his final verdict.

“I’m going to go for.. A Quorn, B is chicken” Matt said, after much deliberation.


“There’s just no fooling you meat-lovers!” I laughed.

Indeed, A really was the vegetarian Quorn nugget, and B really was the Bird’s Eye real chicken nugget.

“I can see why you like them, texturally and taste wise they are very, very similar” Matt said. Triumphant for a correct guess, he was astounded at quite how similar they are.

As a former chicken nugget fan myself, the transition to Quorn nuggets has actually gone completely with ease, They are much, much better for you and definitely satisfy a craving. Paired up with a dollop of ketchup, your kids could easily be fooled!

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s